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| Social Media Conference Checklist Here are the things that are said at every social media conference, use it as a sort of bingo card; + Having a Twitter account and Facebook Page aren't enough, you've got to engage with your customers. + It's about the conversation. + Twitter, Facebook and LinkedIn are all only small parts of a wider social media strategy. + Use a social CRM tool like TweetDeck or CoTweet to measure ROI. + Everyone likes ponies. + Social Media wont work for every business. + Tools like Twitter and Facebook allow companies to be transparent and accountable to their customers. + Don't just link to your site/content, surface relevant content from other sources to gain a customers' trust. This post has 812 characters, and was posted by @stevefarnworth You must be signed in to comment |